{'It’s like they’ve erupted out of someone’s subconscious': how horror has taken over today's movie theaters.

The biggest jump-scare the film industry has experienced in 2025? The comeback of horror as a dominant force at the UK box office.

As a style, it has remarkably surpassed earlier periods with a annual growth of 22% for the UK and Ireland film earnings: over £83 million this year, against £68.6 million last year.

“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” notes a film industry analyst.

The big hits of the year – a recent horror title (£11.4 million), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54m) – have all hung about in the multiplexes and in the audience's minds.

While much of the professional discussion focuses on the standout quality of certain directors, their triumphs point to something evolving between moviegoers and the category.

“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a head of acquisition.

“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”

But outside of aesthetic quality, the consistent popularity of horror movies this year suggests they are giving cinemagoers something that’s greatly desired: catharsis.

“Currently, cinema mirrors the widespread anger, fear, and societal splits,” notes a genre expert.

A scene from 28 Years Later, a major horror success this year, featuring Aaron Taylor-Johnson and Alfie Williams.

“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” says a noted author of vampire and monster cinema.

Against a global headlines featuring conflict, immigration issues, political shifts, and climate concerns, witches, zombies and vengeful spirits resonate a bit differently with filmg oers.

“It’s been noted that vampire cinema thrives during periods of economic hardship,” says an actress from a successful fright film.

“It’s the idea that capitalism sucks the life out of people.”

Historically, public discord has always impacted scary movies.

Scholars reference the boom of early cinematic styles after the first world war and the turbulent times of the early Weimar Republic, with features such as classic silent horror and a pioneering fright film.

Subsequently came the economic crisis of the 30s and iconic horror characters.

“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” notes a historian.

“So it reflects a lot of anxieties around immigration.”

The classic Dr Caligari captured the chaotic spirit of the early 20th century.

The specter of border issues influenced the newly launched rural fright The Severed Sun.

Its writer-director explains: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”

“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”

Maybe, the modern period of celebrated, politically engaged fright cinema commenced with a sharp parody debuted a year after a divisive leadership period.

It ushered in a fresh generation of horror auteurs, including various prominent figures.

“It was a hugely exciting time,” says a creator whose film about a deadly unborn child was one of the period's key works.

“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”

The same filmmaker, who is writing a new horror original, adds: “Over 10 years, audiences’ minds have been opening up to much more of that.”

A pivotal 2017 film initiated a wave of politically conscious scary movies.

At the same time, there has been a revival of the underrated horror works.

Earlier this year, a independent theater opened in a major city, showing underground films such as The Greasy Strangler, The Fall of the House of Usher and the 1989 remake of the expressionist icon.

The renewed interest of this “raw and chaotic” genre is, according to the venue creator, a direct reaction to the algorithmic content churned out at the cinemas.

“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he says.

“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”

Scary movies continue to disrupt conventions.

“These movies uniquely blend vintage vibes with contemporary relevance,” notes an expert.

In addition to the re-emergence of the deranged genius archetype – with several renditions of a well-known story upcoming – he predicts we will see scary movies in the near future addressing our present fears: about artificial intelligence control in the years ahead and “supernatural elements in political spheres”.

In the interim, a religious-themed scare film a forthcoming title – which narrates the tale of holy family challenges after the messiah's arrival, and includes celebrated stars as the sacred figures – is scheduled to debut later this year, and will undoubtedly cause a stir through the Christian right in the America.</

Amber Brooks
Amber Brooks

Tech enthusiast and futurist with a passion for exploring how emerging technologies shape our world and daily lives.